Kruse Kronicle

Tag: 10 “Needs” Advertisers Address

  • 10 “Needs” Advertisers Address

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    by

    mwkruse
    in ,

    Advertising Age: Remember to Give Them What They Want (It's Really Very Simple) Remember to Give Them What They Want (It's Really Very Simple). … So what do people want, exactly? … 1. To feel safe and secure. 2. To feel comfortable. 3. To be cared for and connected to others. 4. To be desired…